Week 4 Fashion101

by CharotteHannah



What does Wenders reveal about fashion in Notebook on cities and clothes?

Below is some thought Wenders reveals in Notebook on cities and clothes. Unfortunately YouTube does not have part 4 however some interesting points were still raised. To watch more please visit:http://www.youtube.com/watch?v=wZA3a_XLCCs

  • European fashion has only been in Japan for a decade
  • Proportions ae important in fashion. This was demonstrated in Yamamoto fitting his clothes on to European models
  • Yamamoto’s method is first to touch and feel the material then he creates the form, however he ponders what other designers do and which would generally come first
  • Fashion is here and the now, however Yamamoto is practising within both his past and present
  • Black is Yamamoto’s preferred colour. Why do you need colour when you have texture and form. Everything can suit black
  • Every designer has their own language

One paragraph summarizing Kawamura’s approach to understanding fashion

Kawamura’s reveals a number of key aspects regarding fashion. When unpacking fashion it is first pivotal to differentiate between fashion and clothes. He states they are  “Separate concepts although they are used frequently used interchangeably” however “Fashion has little to do with clothing” as “Clothing is a material production while fashion is a symbolic production”.

Furthermore Kawamura explains that clothing is what we need to function as an individual where as fashions function is merely a ‘status function’ which is crafted through the institutions and later acknowledged as fashion depending on who wears it.

However Kawamura’s main description is that Fashion is an eco system comprising of a wide range of factors and people “whose collective actions construct the fashion system” and clothes are simply the “raw material” which aid in the construction of fashion.


List three or four key aspects that Kawamura sees as contributing to Yamamoto’s position as a “sartorial revolutionary”

1. ‘Reinterpretation of standard techniques’ Pg.54

2. Presents a new form of beauty where the clothes are not sexually overt rather reflect the style of the kimono where body contours are not accentuated. This was demonstrated in the 1980’s where Yamamoto introduced “large loose-fitting garments, such as asymmetrically constructed jackets…”

3. Creation of often gender neutral garments. This was enhanced through the use of black which shocked the fashion world as “black was not considered appropriate for high fashion”